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Sarah Bond

Sarah Bond leads Microsoft’s gaming business development team. She and her team are responsible for cultivating and managing Microsoft’s gaming partnerships, crafting and executing deals and negotiations and shaping strategy and M&A. Sarah’s organization is global with presence in Redmond, Tokyo, Seoul, Shanghai and London.

Prior to Microsoft Sarah held a variety of senior roles at T-Mobile, including leading the Corporate Strategy and Development team, responsible for cross-functional strategic initiatives, major investments, partnerships, mergers and acquisitions. She was a member of the team that led T-Mobile’s turnaround.
Sarah started her career at McKinsey & Company, where she was an Associate Partner in the West Coast office focused on the consumer technology sector. Sarah holds a BA in Economics from Yale University and an MBA from Harvard Business School.

Lisa Goodchild

Lisa Goodchild’s experience in – and passion for – all things digital is unrivalled. For more than 20 years she has lived, loved and been a major player in the industry making waves in far-reaching arenas, from fashion, finance & tech to online advertising and non-profit.

Throughout her career, Lisa has brought excitement to her projects, making ‘it’ happen, with her agency social media consultancy Digiwoo, for the likes of Hewlett Packard, British Airways, Goldman Sachs, Panasonic & Ted Baker, & also in her capacity as an advisor to notable names such as PR guru Lynne Franks, June Sarpong MBE, Shaa Wasmund MBE & MOBO Awards founder Kanya King MBE. Lisa also mentors for Google & Virgin as well as being a Marketing Academy Alumni and a Marketing Academy Apprenticeship Charity Trustee.

Professor Yorick Wilks

Professor Yorick Wilks is a British computer scientist who has contributed to a wide range of academic fields, including philosophy, artificial intelligence, computational linguistics, natural language processing, and machine translation. He is Emeritus Professor of Artificial Intelligence at the University of Sheffield, and Visiting Professor of Artificial Intelligence at Gresham College in London, a position created for him. He is a Research Associate at the Oxford Internet Institute, Senior Scientist at the Florida Institute of Human and Machine Cognition, and a member of the Epiphany Philosophers. He is a Fellow of the British Computer Society, and of the Association for Computing Machinery. He is a Fellow of the European Association for Artificial Intelligence, and of the American Association for Artificial Intelligence. In 1997 he led the team that won the Loebner Prize for machine dialogue; in 2008 he got the Zampolli Prize of the European Languages Research Association; and the Lifetime Achievement Award of the Association for Computational Linguistics. In 2009 he got the Lovelace Medal of the British Computer Society for contributions to meaning-based understanding of natural language.

Simon Segars

Simon Segars joined the computer industry as a graduate trainee with the telecoms company STC in 1986. He joined ARM, the designer of reduced instruction set computer microprocessors in 1991 as the 16th employee in the most junior role as a design engineer. He rose as ARM as it became a world-leading vendor of IT microprocessor design handling customer relations, sales, acquisitions and became CEO in 2013. He advises the UK government on military innovation. He piloted the takeover of ARM by the Japanese SoftBank Group and is a broad member of the SoftBank board.